Vision, Mission and Values

SG Values - Team Spirit - Creativity - Intergity - Fun

Our Vision

To enrich lives through the enjoyment of positive play.

Our Mission

Through our imagination, talent and technology, everyday we ‘play to win’ – we drive to succeed as we efficiently manage and grow our business – to realize the full potential of responsible gaming by providing the most entertaining and best performing gaming experiences in the world.

Our Values

  • Team Spirit
    Together we collaborate as one diverse and inclusive team with an upbeat, inventive passion for building great entertainment.

  • Fun
    To create games, fun needs to be part of everything we do.